KunYuan Rihua Cloud is a wholly-owned subsidiary of Liby Group, specializing in digital daily chemical OEM services and raw material trading. The firm debuts at 2026 Dutch PLMA for global smart-driven expansion.
The 2026 PLMA World Private Label Trade Show opened at Amsterdam RAI Convention Centre. Liby Group chairmen Chen Zebin and Chen Danna headed the overseas OEM team to attend. Centered on "Smart Chinese Manufacturing for Global Enablement", the firm presented its full-range daily chemical OEM/ODM services, global certification resources and tailored overseas solutions, advancing its footprint in worldwide private-label business.
Mr.Chen Zebin, Chairman of Liby Group , led a delegation to participate in the exhibition.
Boasting 40 years of development, PLMA is a leading global private label fair. This year’s show hosts 3,200+ exhibitors and 32,000+ buyers from 75+ nations, linking food, home & personal care private-label suppliers with global supermarket chains. Drawing on Liby’s nearly 30 years of daily chemical experience and digital platform strengths, KunYuan Rihua Cloud premiered its key overseas OEM service Zhiyun Jingzao at the event. Catering to European demand for eco-friendly, mild and high-performance home and personal care goods, it supplies ready-made formulas, flexible production and end-to-end quality control across household cleaning, body and hair care lines.
The KunYuan Rihua Cloud exhibition booth attracted retailers, brand owners, and buyers from multiple countries for business discussions.
At the show, KunYuan Rihua Cloud drew buyers, retailers and brand operators from Europe, South America and the Middle East. The team shared professional technical advice, market insights and mature OEM cases, showcasing its edge in sourcing top global resources to help clients develop exclusive private labels efficiently.
The KunYuan Rihua Cloud exhibition booth attracted retailers, brand owners, and buyers from multiple countries for business discussions.
“Europe’s mature private label market has varied needs and strict rules on quality, eco compliance and stable supply chains,” commented Huang Jianxin, GM of KunYuan Rihua Cloud’s OEM department. “Backed by Liby Group’s solid R&D and supply chain plus our ecosystem of over 80 partnered factories and 6,000 suppliers, we provide full-cycle OEM support covering product development through mass production. Our PLMA appearance showcases Chinese smart manufacturing overseas and boosts our global partnership layout.”
Focused on empowering the domestic daily chemical sector, KunYuan Rihua Cloud runs an all-in-one industrial platform spanning R&D, manufacturing and distribution. Its flagship OEM service Zhiyun Jingzao has shipped over 10 million items to 300+ overseas brands, linking China’s production capacity to worldwide buyers. The Dutch PLMA show stands as a key milestone for its global rollout. Going ahead, the firm will prioritize Europe and Southeast Asia. With improved tech, consistent quality and streamlined service, it will help China’s daily chemical OEM sector climb up the global value chain and build mutually beneficial worldwide industrial cooperation.